Media release: Facebook Launch Online Safety Guide for Women in partnership with Women’s Aid

13 Oct 2016

Today, Facebook, in partnership with Women’s Aid, launch a safety guide for women, titled ‘A Guide to Staying Safe on Facebook’. The guide has been developed in collaboration with safety experts and NGOs in the field of women’s safety, such as the National Network to End Domestic Violence in the US (NNEDV).

The launch which took place at Facebook’s International Headquarters in Dublin was followed by a training session with Facebook’s safety experts for people working in several key Irish organistions supporting women victim of domestic violence.

Women's Aid, the leading national organisation in Ireland to stop domestic violence against women and children say that digital abuse often occurs within the pattern of domestic and dating abuse, both online and offline. According to Women’s Aid, online and offline stalking, damaging rumours, partners demanding access to private passwords and sexually explicit images being shared without consent are among common digital abuse issues reported through the helpline.

‘A Guide to Staying Safe on Facebook’ is a tool to educate and empower women on how to protect their privacy online and use the many online safety tools Facebook has developed. It provides tips to help women maintain safety and control over their information.

Speaking at the launch, Julie de Bailliencourt, Head of Safety Policy at Facebook, EMEA said: “We take safety on Facebook very seriously. By working with experts like Women’s Aid to help shape our products, policies and community education programs we can create a safe space for women to communicate and share.”  

Julie continued, “We want to educate people in how to use our online tools, and encourage anyone to report unwanted or non-consensual content so that Facebook remains a safe space for all.  We have a zero tolerance policy on abusive, bullying or harassing content, as well as “revenge porn” or non consensual sharing of intimate images. Any piece of content on Facebook can be reported to our teams. We also have special reporting mechanisms in our Help Centre for people who may be blackmailed, victims of domestic violence or targeted by ex-partners. All reports of abuse are confidential and are handled swiftly by our team of safety experts.”

On the issue of digital abuse and the safety guide Margaret Martin, Director of Women’s Aid, said: “Digital abuse in intimate relationships is real and it is harmful. We have long been concerned about disclosures of digital abuse made to our National Freephone Helpline and other services.  The impact of this type of insidious abuse on women’s lives cannot be underestimated.

“Women’s Aid is proud to partner with Facebook in Ireland to launch the new online safety guide for women.  While this guide is for all women, it may be of particular importance and relevance to any woman experiencing online abuse and harassment from a partner or ex.  It is an essential guide for women.  It is accessible, concise and clear and will be useful for women who have concerns about their privacy.”

Advice in the guide focuses on three general areas – security, privacy and having a trusted network. The guide educates women about protecting their password and setting up login approvals, login notifications and trusted contacts. A privacy check-up is recommended to manage and control who can see personal information and what is being shared.

Finally, the third line of defence is defining a trusted community. Facebook and Women’s Aid remind women to connect with people they know and trust, to unfriend or block people who are not welcome in their network and report content that is unwanted, abusive or non-consensual.

A guide to staying safe on Facebook’ in partnership with Women’s Aid is available to view on both the Facebook Safety Centre and Women’s Aid website here.

Support is also available by calling the Women’s Aid 24hr National Freephone Helpline 1800 341 900.


For further information, please contact Kelley Cousins, 086 048 6968; or Christina Sherlock, Women's Aid, 087 919 2457;

 Notes to Editor:

 A Guide to Staying Safe on Facebook in partnership with Women’s Aid

1. The first line of defence: select strong account security settings and notifications:

  • Protect your password
  • Enable login notifications: Facebook will send you a notification if someone tries logging into your account from a new device or browser.
  • Activate login approvals
  • Set up trusted contacts: Trusted contacts are friends you can reach out to if you ever need help getting into your Facebook account.
  • Check where you’re logged in
  • Customize your notifications
  • Do a security checkup

  2. The second line of defence: take control of your privacy settings:

  • Select your audience
  • Review and approve: There are two options within the timeline and tagging settings for reviewing content that is tagged. The first allows you to approve or dismiss posts that you are tagged in before they appear on your timeline
  • Control links to search engines: If you don’t want search engines to link to your profile, you can adjust your privacy settings.
  • Manage location privacy
  • Use the ‘view as’ feature: You can see what your profile looks like to other people friend people you know and trust: Facebook is based on authentic identities, where people represent who they are in the real world. This helps you know with whom you are connecting.
  • Do a privacy check-up

 3. The third line of defence: define your trusted community:

  • Unfriending: To unfriend someone, go to that person’s profile, hover over the friends button at the top of their profile and select unfriend
  • Blocking: Facebooks community standards explain what type of content and sharing is allowed on Facebook.
  • Get help offline if someone is abusing, harassing or threatening you, take it one step at a time. We have put together some further information on digital safety, legal options, safety planning, housing options, reporting assaults, and refuge.